Students explore and experience the power of opportunities and careers on the Coast to build and grow a business when being Digitally Aware.
As part of the Learning Theme: The Business of Staying in Business, students will explore Digital Presence as a core capability—an essential area that contributes to the long-term success and resilience of any business.
This lesson sequence also encourages entrepreneurial thinking, giving students the opportunity to apply digital-first strategies to their own business ideas or to support the growth of a local business.
Summary - Digtial Presence
In today’s digital world, a strong online presence is essential for business success. In this lesson, students will explore the importance of digital activation, including branding, websites, social media, e-commerce, and online customer engagement. Through real-world case studies and local business insights, students will analyse how businesses on the Central Coast can leverage digital tools to reach customers, grow, and remain competitive.
Students will assess and critique existing digital strategies, then develop their own digital activation campaign for a local business, personal brand, or startup concept.
Industry Lead / Collaborator & Resources
Lesson Sequence
Suggested Syllabus/KLA Alignment
Talk Agency
Digital Strategies that Deliver Results
Business Builder
Emerging Digital Marketer
As part of the Learning Theme: The Business of Staying in Business, students will explore Digital Presence as a core capability—an essential area that contributes to the long-term success and resilience of any business.
This lesson sequence also encourages entrepreneurial thinking, giving students the opportunity to apply digital-first strategies to their own business ideas or to support the growth of a local business.
Summary - Digtial Presence
In today’s digital world, a strong online presence is essential for business success. In this lesson, students will explore the importance of digital activation, including branding, websites, social media, e-commerce, and online customer engagement. Through real-world case studies and local business insights, students will analyse how businesses on the Central Coast can leverage digital tools to reach customers, grow, and remain competitive.
Students will assess and critique existing digital strategies, then develop their own digital activation campaign for a local business, personal brand, or startup concept.
Industry Lead / Collaborator & Resources
Lesson Sequence
Suggested Syllabus/KLA Alignment
Business Builder
Emerging Digital Marketer
This Central Coast Council Project is an economic development strategic initiative (from the Central Coast Economic Development Strategy 2040) designed to foster collaboration between education, industry, government, and the broader community. The project’s central hub has been named Central Coast Education Networks.
Council’s program supplier is MCB Business Partners, under the leadership of the Central Coast Council’s Economic Development Section. The project aims to create and enhance school programs & lessons that inspire young people to connect with commerce on the Central Coast and all its opportunities.
We acknowledge the Traditional Custodians of the land on which we live, work and play. We pay our respects to Darkinjung country, and Elders past and present. We recognise the continued connection to these lands and waterways and extend this acknowledgement to the homelands and stories of those who also call this place home. We recognise our future leaders and the shared responsibility to care for and protect our place and people.
This Central Coast Council Project is an economic development strategic initiative (from the Central Coast Economic Development Strategy 2040) designed to foster collaboration between education, industry, government, and the broader community. The project’s central hub has been named Central Coast Education Networks.
Council’s program supplier is MCB Business Partners, under the leadership of the Central Coast Council’s Economic Development Section. The project aims to create and enhance school programs & lessons that inspire young people to connect with commerce on the Central Coast and all its opportunities.
We acknowledge the Traditional Custodians of the lands on which we live, learn, and work. We pay our respects to Elders past, present, and emerging and recognise their ongoing connection to Country, culture, and community. We are committed to walking alongside First Nations peoples in the spirit of reconciliation and respect.
Thanks for your interest in piloting the Central Coast Education Network Learning Resources in your classroom. Please provide some contact details and the Learning Themes that are of interest to you and we’ll keep you updated. We look forward to collaborating with you!
Welcome! Thanks for your interest in Central Coast Education Networks. If you could fill in the form that follows so we can stay in touch with you, that would be great. We look forward to connecting and working with you shortly.
Central Coast Education Networks is A Central Coast Council Economic Development Initiative
This Central Coast Council Project is an economic development strategic initiative (from the Central Coast Economic Development Strategy 2040) designed to foster collaboration between education, industry, government, and the broader community. The project’s central hub has been named Central Coast Education Networks.
Council’s program supplier is MCB Business Partners, under the leadership of the Central Coast Council’s Economic Development Section. The project aims to create and enhance school programs & lessons that inspire young people to connect with commerce on the Central Coast and all its opportunities.
Central Coast Education Networks is A Central Coast Council Economic Development Initiative
This Central Coast Council Project is an economic development strategic initiative (from the Central Coast Economic Development Strategy 2040) designed to foster collaboration between education, industry, government, and the broader community. The project’s central hub has been named Central Coast Education Networks.
Council’s program supplier is MCB Business Partners, under the leadership of the Central Coast Council’s Economic Development Section. The project aims to create and enhance school programs & lessons that inspire young people to connect with commerce on the Central Coast and all its opportunities.